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The Lake George Regional Chamber of Commerce & CVB is excited to welcome Molly Fitscher as the newest addition to our team. Molly joins us with a rich background in design, marketing, and customer service, ready to leverage her skills to enhance our marketing initiatives and support local businesses throughout the Lake George Area.
Molly holds a Bachelor of Fine Arts from Alfred University and a Media Arts Certificate from SUNY Adirondack, showcasing her strong foundation in the arts and digital media. Her proficiency in Adobe InDesign, Illustrator, and Photoshop, combined with her expertise in MailChimp and graphic design, positions her as a valuable asset to our organization.
Prior to joining us, Molly gained significant experience as a Design Intern at Black Dog, where she excelled in crafting mockups, redesigning menus, and developing brand identities. Her role as a Marketing Intern at Park Street Hospitality further demonstrated her ability to blend creativity with strategic marketing, and email campaigns with finesse.
In her new role at the Lake George Regional Convention & Visitors Bureau, Molly will collaborate closely with our Marketing Director to execute our comprehensive marketing plan. She will be instrumental in creating and placing paid advertisements, managing social media efforts, updating our digital platforms, and crafting engaging email marketing campaigns.
Molly's efforts will play a pivotal role in promoting the Lake George area as a prime destination for meetings, events, and tourism. Her dedication to fostering a vibrant business community and supporting year-round tourism through innovative initiatives align perfectly with our mission.
We are thrilled to have Molly Fitscher join our team and look forward to the fresh perspectives and creative solutions she will bring to the Lake George Regional Chamber of Commerce & CVB. Together, we will continue to drive tourism, support local businesses, and showcase the beauty and opportunities our region has to offer. Welcome aboard, Molly!